What’s the Best Video Format for Facebook and How to Convert?

Author: Carina
Publish date
July 28, 2023
Convert Video for Facebook
  • Download Download this simple & efficient Facebook video converter on your PC and convert files for Facebook as follows:
  • Step 1. Add the video files you want to convert
  • Step 2. Select the best video format for Facebook
  • Optional. Adjust video/audio settings to better fit with the Facebook video specs
  • Step 3. Convert videos to Facebook best video format at once
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Facebook is a popular social networking website that allows its users to connect with their friends, family, etc. Users also usually post their videos and photos to share their daily lives. But sometimes, you may fail to upload videos to Facebook smoothly. Then you may wonder what’s the best video format for Facebook. Fortunately, this post makes a full list of Facebook supported video formats and shares the solution to uploading videos to Facebook in the best video format. Read on if interested.

What’s the Best Video Format for Facebook?

When uploading a video to Facebook, you may sometimes face the format compatibility issue. Then you need to convert the video to be supported by Facebook. So the following is the full list of Facebook video formats. Moreover, if you want to upload a video with the best performance, the following also introduced the Facebook best video format.

Facebook Supported Video Formats:

MPEG-4 Video: (.mp4, .m4v. mpeg4); MPEG Video: (.mpe, .mpg, .mpeg, .dat); Flash Video: (.flv, .f4v); AVI Video: (.avi); Windows Media Video: (.wmv, .asf); Mobile Video: (.3gp, .3g2, .3gpp); DIVX Video: (.divx); DV Video; Graphics Interchange Format: (.gif); Matroska Format: (.mkv), MOD Video: (.mod); QuickTime Movie: (.mov, .qt); AVCHD Video: (.m2ts/.mts), DVD Video (.vob); TOD Video: (.tod); Ogg Media Format: (.ogm, .ogv); MPEG Transport Stream (.ts), Nullsoft Video (nsv)

From the above, we can see that Facebook actually supports a wide range of video file formats. So, what is the overall best video format for Facebook?

To get the best quality for your uploaded videos, Facebook suggests using the MOV or MP4 formats. MOV and MP4 files are usually lightweight and can better retain HD quality during the Facebook uploading and compression processes.

Note: The video format is just one of the factors you need to consider during the video-uploading process. Other settings like the video codec, resolution, bitrate, aspect ratio, etc. can also affect the video uploading process and the quality. Therefore, H.264 video with AAC audio in MP4 or MOV, 1280p resolution, 25-30 frames per second, and a 9:16 or 16:9 aspect ratio are the best video uploading settings for Facebook.

Luckily, you can adjust all the settings with the recommended video converter in this post. So just continue reading to see the best video converter for Windows and how to convert for uploading videos to Facebook in the next part.

Facebook Video Converter
Best Video Converter for Facebook

WonderFox HD Video Converter Factory Pro is a handy and powerful video converter for Facebook. It can convert almost any video to the Facebook best video format with a few simple clicks. Moreover, it also supports converting videos to other media sites like YouTube, Vimeo, Instagram, etc. Get this dedicated video converter now!

Free download Download for Free
Free download Download for Free

How to Convert Videos to Facebook-friendly Format?

To convert videos to Facebook-compatible formats, I recommend you use WonderFox HD Video Converter Factory Pro. It is a professional video converter program that can help you batch convert videos to MP4, MOV, and other Facebook supported video formats with the batch conversion mode. More than just conversion, HD Video Converter Factory Pro also allows users to customizing the video resolution, bit rate, frame rate, codec, etc. You can edit videos for Facebook with the provided simple video editing tools during the conversion. Other practical features are also supported with this all-in-one video processing tool.

Now, download and installdownload and install this program on your PC and follow the steps below to change videos to the best video format for Facebook.

Step 1. Import the Video Files

Run HD Video Converter Factory Pro on your desktop and choose the “Converter” module from its initial interface. Hit the “+ Add Files” button to import the video files you want to convert. Or you can also directly drag and drop them into the program.

Add Video Files
Add Video Files

Step 2. Select the Best Facebook Video Format

Go to the output format section by clicking the format image on the upper right side of the interface. Then navigate to the “Web” tab and select the “Facebook” preset. Or you can also choose the “Video” tab and select MP4 or MOV. But for the best performance, you’d better change the video codec to H.264 and the audio codec to AAC in the “Parameter settings” window.

Here you can also adjust the video frame rate, bit rate, and other settings.

Select the Output Video Format
Select the Output Video Format

Step 3. Start the Conversion Process

Press the bottom inverted triangle button to specify an output folder for the exported files or you can just leave it by default. Finally, hit the “Run” button to convert your videos to the best video format for Facebook immediately. The process will finish very soon with the support of hardware acceleration.

Later, you can upload and share the converted video files to Facebook effortlessly.

Start the Conversion
Start the Conversion

Wrap-up

Now you should know that the best video format for Facebook is H.264 + AAC MP4/MOV. And with the video converter recommended in this post, you easily convert videos to Facebook best format with only three steps. In addition to changing the video formats, it also provides many other features, including downloading, recording, compressing, making GIFs/ringtones, extracting subtitles, and so forth. For more features, just get this software here and explore more by yourself!

Free download Download for Free
Free download Download for Free
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