The best and most direct method to play .wma on iTunes is to convert it to iTunes supported audio formats. An effective audio converter, like WonderFox HD Video Converter Factory Pro can solve your iTunes incompatibility issues once and for all. Besides converting .wma files to iTunes, this software can also help you convert WMA to MP3 and other audio formats with simple operation. Now, download this converter and follow the tutorial to learn how to convert .wma files to iTunes formats.